Chief Marketing Officer (CMO)
About the Company
Premier pre-owned Rolex watch exchange
Industry
Internet
Type
Privately Held
Founded
1999
Employees
11-50
Specialties
About the Role
The Company is in search of a Chief Marketing Officer (CMO) to spearhead the brand's global recognition and expansion. The CMO will be responsible for defining and evolving the brand, leading storytelling initiatives, and driving PR, influencer, and media strategies. A key focus will be on growth and performance marketing, with the goal of significantly increasing annual revenue through various marketing programs. The successful candidate will also be tasked with scaling customer lifecycle and retention programs, overseeing creative and content output, and leading a large marketing team. The role requires a visionary leader with a proven track record in marketing, particularly in the luxury, e-commerce, or direct-to-consumer retail sectors. Applicants for the CMO position at the company should have a minimum of 10 years' of progressive marketing leadership experience, with a strong background in paid media, digital performance marketing, and analytics. The ideal candidate will have a deep understanding of SEO and lifecycle marketing, and a demonstrated ability to craft and scale a luxury brand through creative and PR strategies. Exceptional leadership skills, a strong creative sensibility, and a data-driven approach to decision-making are essential. The CMO will work closely with the executive team, contributing to the long-term company strategy and providing clear, data-driven reporting on marketing KPIs. The role demands an individual with excellent executive presence, communication, and presentation skills, who can build and manage a world-class marketing team.
Hiring Manager Title
Founder & CEO
Travel Percent
Less than 10%
Functions
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